Designing Small Business & Especially Green Business Websites
Visualeze offer website design and development services aimed primarily at non-profit and educational organisations, B2B & B2C companies, especially those with involvement with the green business sector. This includes supplying a full range of e-commerce solutions, social membership & community websites, sites built for specific conferences and events, as well as portfolio and classic ‘brochure’ small and green business websites.
Dynamic & Interactive Websites – the 21st Century Way
I now concentrate on designing and constructing websites using the WordPress platform;
‘WordPress is an open source blogging tool and publishing platform powered by PHP and MySQL. It is often customized into a content management system (CMS).’ [Wikipedia]
it is a highly stable and configurable system which can also be used as a replacement for a traditional HTML website, as a basis for an e-commerce store, as a complete solution for community and social membership websites, as well as in its original role as a blogging tool.
From the humblest of origins, the desire to build a website to showcase my photography, the Visualeze business initially developed by helping local artists, musicians, writers and small businesses in and around London build an online presence.
As the business grew, so did the geography of the client base and I began developing more and more green business websites and working increasingly with eco focussed organisations, whilst continuing to help other types of client develop their web presence.
You won’t find Visualeze advertising its services through Google ads or banners on other sites or other channels, new business invariably arrives by referral from my existing clients. Which is as much a testimonial as anyone could ask for.
Where Are My Clients?
Visualeze.net works with and is trusted by small business clients in London, Brighton, Essex, Sussex, Bedfordshire, Herts and Oxfordshire, has developed websites for Greenwich Council, built sites for environmental & sustainability organisations [national and international] and providing the web presence for an increasing number of eco/green businesses, conferences and events. Get in touch to find out if what you need is up my street, whether it a new site or a rebuild or redesign. Although the focus is on developing bespoke website designs, if you prefer to source a ready made template and simply want help configuring it then please still get in touch for a quote.
Who Are My Green Business Clients?
Currently active websites for green business and environment related organisations include those for the European Federation of Green Roof Associations, Green Roof Training [ online DIY guide to green roofs], Livingroofs.org, the Green Roof Consultancy, Shire Substrates, Rain gardens.info, World Green Roof Congress, Green Roof Shelters, Halsted Rain [urban rainwater harvesting], Thames Estuary Partnership and the Greater Thames Marshes Nature Improvement Area. As of late 2014 am currently developing green business websites for the Green Infrastructure Consultancy, international versions of the DIY Green Roof Guide as well as a starting total rebuild of the Thames Estuary Partnership website.
After The Launch – Maintaining your Site
Regular website maintenance can be key to maximising return visits by both current and potential customers and clients. A neglected site results in not only outdated information, in other words a lack of anything new to attract visitors and search engines, but also the chance of outdated technologies still running [eg. Flash] which may not be compatible with modern devices. Altogether your business may be giving an essentially unprofessional impression.
Social Media and other Online Marketing Consultancy for Businesses
Don’t know your Twitter from your Linkedin? Stuck wondering how to use Facebook properly for raising your business profile or to help publicise events etc? Social Media can be neither as daunting nor as time consuming as it might at first seem, given a starting point of setting clear targets and sensible strategies to meet them, they are powerful tools that should not be overlooked any longer.
Most small businesses and organisations depend on the much vaunted (and occasionally maligned) personal touch. Whether you are involved in Business to Business or Business to Consumer/Stakeholder, Social Media can prove a valuable aide to help maintain and grow your business relationships. That said, none of these new channels should be considered a replacement for good, old fashioned face to face dealings.
Get in touch to find out how best to utilise them for your specific circumstances.